EARTH’S OWN

THE BRIEF

Increase visibility and awareness of Almond Nog availability to existing and emerging consumers on the West Coast of Canada

WHAT WE DID

  • Influencer Engagement + Ambassador Activation: Utilizing both paid and unpaid partnerships through a combination of ‘surprise and delight’ product drops as well as in-person influencer activations and VIP tastings

RESULTS

  • Produced a high level of organic and paid engagement including 13,974 engagements on Instagram, 35 sponsored posts, 42 Instagram stories, and 4 blog posts
  • Generated a boost in positive brand sentiment across social media 

  • Increased awareness of the brand as a Canadian favorite in the alternative milk category with multiple offerings

Ready to work together?

Contact us here